The RATESPECIAL advantage is our knowledge in the space. Our collective experience has been instrumental in the success of companies like Realtor.com, Autobytel, Low.com and Autotrader. That success was built upon a foundation of understanding online performance marketing, the strength of our Advertiser and Publisher relationships and our consistent efforts to innovate our business.
Performance marketing is, in essence, data-driven decision making. And, we thrive within this specialization of online advertising. Relevance, refinement and optimization of each campaign are guided by the story the data tells and tempered by the overarching directives of the campaign. Having this balanced approach to campaign management enables the ability to open new paths to reach the ultimate goal of success.
RATESPECIAL's strong connections within the industry have helped forge solid business relationships with top Advertisers and leading Publishers. Our proven success record and ongoing relationships enable mutually advantageous results for Advertisers looking to drive effective performance campaigns and Publishers seeking lucrative traffic monetization opportunities.
It has been said that the only real constant is change. How marketers deal with changes ultimately determines success. RATESPECIAL has made every effort to not only ride the ebb and flow of online advertising, but also stay ahead of the wave by innovating at each opportunity. The Secondary Revenue platform is the keystone to our approach - blending our knowledge of performance marketing, data, list management, email marketing and technology to improve the value of each visitor to your campaign.